THE AD-VENTURE AT OUR CORE
In 2012 we founded RPM Ventures, harnessing the experience of two decades worth of big brand activations to support start-ups with everything they needed, from creative services and office space to finance and Board mentoring. Our Venture partnerships include LeCol, Hepple Gin and Wild Beer Co.
Along the way, we developed a new rapid process for innovation model, mixing the very best bits of start-up and establish business practices to create a strategically and commercially agile process that helps businesses identify and test new product or service offerings quickly and soundly. We’ve been taking this model to our key clients and subsequently we’ve led innovation projects from London to Lagos, for a range of products, from sports kit to smoked salmon.
Our Rapid Innovation Model is used by Diageo, Britvic and Kelloggs.
Our rapid innovation model
