Festival Activation

Tinder is about making connections, and with the creation of Tinder’s Festival Mode, came the opportunity for the dating app to deliver a brand experience that enabled/encouraged people to live their best single life.

The dedicated Tinder Find Your Crowd area toured Festivals across the country, creating a space for app users to come together, with the Tinder flame arch being a popular meeting spot.  Visitors could win VIP upgrades, get social sharing with an iridescent butterfly, or just hang with free Wifi.